Why Should Embrace the Adjacency of niche healthcare Marketing ?
Making the case for healthcare marketing High ROI
Number of organic digital channels available to healthcare professional is shrinking. With each passing year, social media becomes more pay-to-play with monetization pressures intensify. Niche healthcare marketing offers numerous opportunities to expand the scope of your engagement with a potential patient.
Drive traffic to your business.
Increase awareness of your brand / services.
Bring new customers your way.
Educate and nurture patients and prospects.
Become a thought leader in healthcare.
Digital strategy should be aligned with your healthcare business goals and your overall content strategy. Your healthcare business goals should be the main driver of your digital touch-points.
Build an effective content plan for healthcare marketing
Traffic potential – How many times a month is that keyword searched for in Google?
(reaserch keywords terms to assess online visibility and traction)
Ranking difficulty – How hard is it to rank in organic search results for that keyword?
(the niche healthcare offerings and services and treantent always gives an edge )
Business value – How relevant is your service / expertise in connection to the topic?
Walk each patient through instructions about what must be done prior to clinical procedure, what time they need to arrive at the esteemed clinic.
Schedule appointments and any necessary follow-ups, Scheduling automation you and your invitees will actually enjoy. Automate your client / affiliates bookings, reschedule, cancellations, reminders (and zero frustration.) Clients can see your real-time calendar availability (day / week/ month views), self-select the time that works best for them
Track your success
Key Performance Indicator (KPI) to track your niche marketing strategy is working across time on various digitaltouch points.
Happy Practicing with India's best online appointment scheduling platform.
e-Consultation platform (https://goo.gl/ZGujGB) for Clinic, poly-Clinic and Hospital. Video Consultation by Online Appointment, Prescription by eMail, Feedback, Invoice
India's best platform for e-CONSULTATION , e-PRESCRIPTION showcasing new webstory
Comments
Post a Comment